The new generation Audi TT S coupe
Audi TT: next-generation debuts
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10th March, 2014
- Audi’s stunning design icon is now sportier than ever
- Audi Space Frame (ASF): New TT is 50kg lighter than its predecessor
- Ground-breaking technology: Innovative virtual cockpit dashboard design
The Audi TT and Audi TTS debuted at Switzerland's 2014 Geneva Motor Show.
The third generation of the compact sports car looks familiar with its design and dynamic qualities. The new Coupé is
characterised by the use of innovative technologies in its engine and in its control and display concept, including the
Audi virtual cockpit.
When the first-generation Audi TT came on the market in 1998 it was a design revolution – its strictly geometrical,
formally coherent design language made it appealing to many people. For the third generation, the Audi designers have
returned to many of these ideas and placed them in a new context that is as dynamic as it is diverse.
The front of the new TT is dominated by horizontal lines. The single frame grille is much broader and flatter than
that of the previous model, with a powerful line dividing it into two zones. Starting in the top corners of the grille,
sharp contours run in a V across the bonnet. The air intakes feature struts that direct part of the flow away from the
front to the flanks.
The flat headlights give the new TT’s face a determined look. Xenon plus units are standard, and Audi can optionally
provide LED headlights or ones in Audi Matrix LED technology, where the high beam is generated by controllable individual
LEDs. On both versions, there is an unmistakable contour made by the separating strip in the headlights, which is
illuminated by light guides.
The Matrix LED headlights consist of 12 LEDs and include another Audi innovation: dynamic turn signals that light up
sequentially in the direction in which the driver is steering. The predictive cornering light uses navigation data to
move the cone of light into the curve before the steering wheel is turned.
From the side, the new Audi TT is equally lean and 'muscular'; it rests low on the road. At 4.18 metres, the Coupé is
almost the same length as its predecessor, though its wheelbase has grown by 37 mm to 2,505 mm, making for especially
short overhangs. It is 1,832 mm wide, and has the same height as the previous model at 1,353 mm.
A lot of the details of the new Audi TT’s profile are reminiscent of the first-generation of the small sports car. The
contour of the sill makes a striking refracting edge, while the broad wheel arches form their own geometric bodies. The
front wheel arch breaches the line of the bonnet, which continues over the door as a tornado line and runs almost
horizontally through to the tail as a strong body shoulder.
The flat greenhouse gives the impression of being an independent unit and the slight kink in the rear side window
gives it additional tension. The fuel flap on the right side panel is the classic circle and surrounded by socket screws;
a light tap on the TT logo and the flap opens. This shape is again reminiscent of the first-generation TT. What is new is
that there is no tank lid beneath the flap. This means that there is nothing to be unscrewed and the pump nozzle slots
straight into the tank neck, just like in motor racing.
At the rear, horizontal lines underline the impression of the new TT’s sporty width. Together with the LED and Audi
Matrix LED headlights, the tail lights also have dynamic turn signals. Another parallel to the front headlights: the
strip in the tail lights, which also form a daytime running light contour – another Audi innovation. The third brake
light is an extremely narrow strip positioned under the edge of the rear spoiler. It plays an essential part in defining
the tail light silhouette.
At a speed of 120 km/h, a spoiler extends from the boot lid to reduce drag and improve downforce. All models have two
large round exhaust tailpipes. These are again reminiscent of the original TT. Like all Audi S models, the TTS exhausts
through four oval tailpipes.
The optional S line exterior package makes the design of the bumpers, air intakes, Singleframe grille, sills and the
rear diffuser even sharper and sportier. And handling is even more dynamic, with 18” wheels and a body that rests 10 mm
The second-generation Audi TT already featured an Audi Space Frame (ASF) body made from aluminium and steel. For the
new TT, Audi has systematically taken this composite construction principle even further, in line with the idea: the
right amount of the right material in the right place for optimal functions.
The Coupé’s underbody structure has optimised axle loads and is made of modern, high-strength and ultra-high-strength
steel alloys. In the sections of the passenger cell that are subject to the most structural stress, form-hardened steel
panels, which are both ultra-high-strength and light are used – these constitute 17 percent of the body’s weight. The
side sills and roof frame are made of extruded aluminum profiles that are integrated into the structure using cast
aluminium nodes. This structural principle provides a very rigid and safe body shell. The aluminium side sections and
roof complete the structure. The bonnet, doors and boot lid are also made of this light metal.
All in all, the Audi engineers have, for the second time in a row, succeeded in significantly reducing the unladen
weight of the Audi TT. With the second generation in 2006, up to 90 kg was saved over its predecessor, and the 2.0 TFSI
engine variant of the new TT weighs just 1,230 kg. This makes it around 50 kg lighter than its predecessor.
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Structured volumes with taut surfaces. Light, almost floating lines – the interior is the embodiment of the new Audi
TT’s pure sports car character. As with the exterior, horizontal lines and surfaces emphasise the width of the interior.
The centre console and the door panels have similar flowing shapes.
The rule was once again: “less is more.” Clear, purist lines underscore both the lightness and the sportiness of the
Audi TT’s interior. Two other design and technically innovative tricks enabled the designers to make an instrument panel
that is impressively slender: the instrument cluster and the MMI screen have been combined to form a central, digital
unit – the so-called Audi virtual cockpit. In addition, the controls for the air conditioning system are positioned
directly in the air vents.
The controls for seat heating, temperature, direction, air distribution and air flow strength are located at their
centre; the setting selected is shown on small displays in the automatic air conditioning system. The horizontal control
panel is located under the central air vents. The 3D-designed toggle switches activate the hazard warning lights, Audi
drive select and the assistance functions.
The standard sports seats in the new Audi TT have integrated head restraints and are positioned lower than in the
predecessor model. Compared with the seats in the predecessor model, they are more than five kilogrammes lighter. As an
option – and as standard in the TTS – there are newly developed S sport seats with highly contoured and pneumatically
adjustable side sections that are exceptionally comfortable and provide excellent support.
The new multifunction steering wheel has a flattened rim, and aluminium-look clasps encompass the spokes. It also has
a driver airbag that takes up 40 per cent less space without compromising safety, and hence emphasises the sense of
Countless details demonstrate the high standards which Audi places on interior design and craftsmanship. They include
the newly designed, split gear lever, the precisely engaging MMI rotary pushbutton and the finely finished loudspeaker
covers with light guides in the optional Bang & Olufsen sound system.
As a 2+2 seater, the new Audi TT is a sports car that is highly suitable for everyday use for one or two people. The
boot has a capacity of 305 litres, which is 13 litres more than before, and can be extended by folding the rear seat
Colours and equipment
The new Audi TT offers a far more distinct and colourful range of colours than its predecessor. There are 11 exterior
colours, one of which is exclusively for the S line. Seven of the colours in the range are new for the TT, and two of
these are completely new for Audi: Nano Gray and Tango Red. There are also two additional paints available for the TTS –
crystal-effect Panther Black and the highly expressive Sepang Blue.
There is a completely new range of colours for the interior, too – the Audi TT and the TTS each offer three interior
colours to choose from. For the first time, Audi is offering a two-tone interior including sporty contrasting stitching
for S line models.
The equipment for the new Audi TTS includes extended interior elements that add individually selectable colour accents
to the S sport seats clasps, the sides of the centre console and the rings of the air vents. Customers with exquisite
taste have many options for customisation. Upholstery in various cloths and leather grades are available for the seats,
as well as three leather packages. The S sport seats have characteristic diamond quilting in the centre section.
One special highlight is the exclusive design selection which comprises a combination of two fine leather colours:
dark murillo brown on the seats and a slightly metallic shimmering stone-grey pearl on the armrests, knee supports and
cowl. Alternating contrasting stitching, dark aluminium, matching paint for the extended interior elements and a special
woven floor mat are further features of this elegant upholstery and trim.
For the TTS, the Audi designers have come up with an innovative technical laser texture for the wings of the
instrument panel: It has a honeycomb-patterned, slightly raised surface that gives the Audi TTS a unique sporty feel.
Controls and displays
The operating concept for the new TTS has been revised from the ground up – in line with the consistent sports car
character, all the elements focus on the driver. There are two variants of the multifunction steering wheel available.
Drivers selecting the top version can activate almost all functions from the steering wheel without taking their eyes off
The second control unit is the likewise newly developed MMI terminal on the console of the centre tunnel. Two toggle
switches activate the navigation/map, telephone, radio and media menus. There are two buttons on both sides of the
central rotary push button, supplemented by a main menu and a back button. The driver can easily enter destinations using
the touchpad on the top of the rotary push button (from the Connectivity package upwards) – the MMI touch recognises your
personal handwriting. It is also possible to scroll through lists or zoom in on maps.
The menu structure of the MMI resembles that of a smartphone, including the free-text search. All important functions
can be accessed directly. One special highlight is the MMI direct search. This enables you to start writing immediately
when navigating, without having to use a set form. In most cases, inputting four letters is enough for you to see
relevant destinations throughout Europe. The two side buttons activate context-dependent functions (right button) and
options (left button). The operating logic is easy to understand and conveys a completely novel “joy of use.”
Alongside the operations possible using the control panel, the Audi TT offers a further possibility: the voice control
system. Audi is also breaking new ground in this area, too. For the first time in the Audi TT, natural voice controls are
used that enable simple commands – such as “Take me to Munich” or “I want to talk to Sabine” – to control the vehicle
systems without having to take your hands off the steering wheel.
Instead of the conventional analogue displays, the new TT has the Audi virtual cockpit on board – this fully digital
instrument cluster sets new standards with its dynamic animations and precise graphics. Drivers can choose between two
display modes: In the classic view, the speedometer and rev counter are in the foreground; in “infotainment” mode the
virtual instruments are smaller. The space that becomes free as a result provides ample room for other functions, such as
the navigation map. In the Audi TTS there is a third, sporty mode. Here, the centrally positioned rev counter dominates
With a resolution of 1,440 x 540 pixels, the 12.3” TFT screen boasts brilliantly sharp images. At work in the
background is a Tegra 30 graphic processor from market leader Nvidia’s Tegra 3 series. At the lower edge of the Audi
virtual cockpit, the displays for outside temperature, time and mileage are permanently visible. Warning or information
symbols may also appear there.
Engine (figures provisional)
Audi offers the new TT and TTS with three different four-cylinder engines with turbocharging and direct injection.
Their power output ranges from 135 kW to 228 kW. The two TFSI petrol engines and the TDI combine power with efficiency.
The start-stop system is a standard feature.
For the launch of the TT, the 2.0 TDI will be available with manual shift and front-wheel drive. It delivers 135 kW
and torque of 380 Nm. The new sports car can thus accelerate from 0 to 100 km/h in 7.2 seconds and reaches a top speed
of 235 km/h.
The 2.0 TDI features two balancer shafts in the crankcase, adjustable camshafts and a common rail injection system
delivering maximum pressure of 2,000 bar. The Audi TT 2.0 TDI meets the Euro 6 standard and, thanks to its high
efficiency, bears the “ultra” label.
The 2.0 TFSI is available in two versions – a 169 kW version for the TT and a 228 kW version for the TTS. In both
versions it unites various ultramodern technologies – the additional indirect injection supplementing the direct
injection of the FSI, the Audi valvelift system (AVS) to adjust the valve stroke on the exhaust side and thermal
management, which uses a rotary valve module and an exhaust manifold integrated into the cylinder head.
In the Audi TT, the 2.0 TFSI delivers torque of 370 Nm from 1,600 to 4,300 rpm. It accelerates the Coupé – which has a
six-speed manual transmission and front-wheel drive – from 0 to 100 km/h in 6.0 seconds, and on up to an electronically
governed top speed of 250 km/h.
On the version with six-speed S tronic and quattro all-wheel drive, the key figures are as follows: the sprint from 0
to 100 km/h takes 5.3 seconds; top speed is 250 km/h. The dual-clutch transmission shifts through the six gears without
any noticeable interruption in traction, and in manual model it can be controlled by paddles on the steering wheel. In
the “efficiency” mode of Audi drive select, the S tronic selects freewheel as soon as the driver takes his or her foot
off the gas pedal.
The Audi TTS is a peak performer. It covers the standard sprint in 4.7 seconds; its top speed is electronically
governed at 250 km/h. The 2.0 TFSI produces 380 Nm of torque at an engine speed of between 1,800 and 5,500 rpm.
Controllable flaps in the exhaust system modulate the sporty sound and make it even richer. A manual transmission is
standard. The S tronic option includes launch control, which regulates maximum acceleration from a standstill.
In the new Audi TT, quattro permanent all-wheel drive delivers additional stability, traction and driving fun. Its
electro-hydraulically controlled multi-plate clutch is mounted on the rear axle. The special pump design reduces weight
by around 1.5 kg compared with the previous model. The distribution of drive torque between the axles is controlled
electronically within fractions of a second.
The intelligence of quattro drive – in other words, the software that determines precisely the possible torque
distribution between the front and rear axles – is a completely new development especially for the TT. The innovative
control philosophy continuously senses the ambient conditions, driving status and the driver’s wishes. This means that
the ideal distribution of torque is calculated and the TT’s dynamic drive characteristics enhanced in every situation.
By networking quattro drive with Audi drive select, the driver of the new Audi TT can adjust the all-wheel-drive
properties to suit his or her individual requirements. In “auto” mode, this produces optimum traction and balanced
driving dynamics. In “dynamic” mode, torque is distributed to the rear axle earlier and to a higher degree, which means
that driving dynamics are enhanced further, especially on surfaces with low friction coefficients.
Alongside optimising the driving dynamics, the advances made to quattro drive also focused on the subject of
efficiency. In the drive select “efficiency” mode the torque distribution is adjusted to optimise the level of
efficiency. Determining driving conditions and driver type precisely allows for efficiency-optimised all-wheel-drive
control – which can even result in the temporary shutdown of the quattro drive system. In this operating state, the
intelligent software carefully monitors the driving situation and activates the all-wheel drive before torque is once
again required at all four wheels. In this way, quattro drive provides optimum efficiency along with a level of traction
and dynamic handling that is typically quattro.
The chassis also reflects the technological expertise behind the new Audi TT. The front suspension is based on a
McPherson system; aluminium components reduce the weight of the unsprung chassis masses. The four-link rear suspension
can process the longitudinal and transverse forces separately.
One particular highlight is the new third generation of the adaptive damper control system, Audi magnetic ride.
Compared with the previous version, it has been improved in terms of characteristic spread, control dynamics and
precision as well as user friendliness. Audi magnetic ride can be adjusted to three settings (comfort – auto – dynamic)
via Audi drive select and, at the press of a button, either makes the compact sports car hug the road more tightly or
lets it glide smoothly across the road irrespective of which mode the driver selects. Magnetic ride technology delivers
ultra-swift wheel-selective control of the damper forces, which means that in all driving situations there is optimum
contact between wheel and road.
In this way, the new Audi TT’s superb driving dynamics are further optimised, and body control also ensures good
comfort behaviour. The system is unique in this market segment. Audi magnetic ride is standard on the Audi TTS and is
available as an option for all other TT versions.
Another highlight is the standard progressive steering – its rack is designed such that the ratio becomes more direct
as the steering is turned. In this way, the new TT can be steered agilely and precisely with little movement of the
steering wheel in downtown traffic and on winding country roads. The electromechanically driven and thus highly efficient
progressive steering adapts its assistance to speed and forms the basis for the optional assistance systems – Audi active
lane assist and park assist.
With its elaborate chassis design and firm set-up, the new Audi TT handles superbly in all situations. The body is
lowered by 10 mm on the TTS, with the S line sport package and with the adaptive damper control system, Audi magnetic
The dynamic driving system known as Audi drive select is an option for the new Audi TT, but standard on the TTS. It
controls the engine characteristics and the steering assistance. The driver can choose between comfort, auto, dynamic,
efficiency and individual modes. In addition, Audi drive select influences several optional modules – the S tronic,
quattro drive, the Audi magnetic ride system, which at the press of a button makes the compact sports car hug the road
even more closely, and the engine sound. In efficiency mode, Audi drive select influences the air conditioning and the
start-stop system accordingly.
There are 11 different wheel designs available. The TT 2.0 TFSI and the 2.0 TDI come as standard with 17” forged
wheels in five-spoke design, each of which weighs only 8.7 kg, and with size 225/50 tyres. On request, Audi can supply
other wheel designs with diameters of 17”, 18” or 19”, and tyres up to 245/35 R19. Audi-owned quattro GmbH also offers
wheels with a diameter of up to 20”.
The front discs are ventilated and, depending on engine version, have a diameter of up to 338 mm. The new
electromechanical parking brake that the driver actuates by pressing a button is integrated into the rear braking system.
The TTS uses newly developed aluminium fixed-calliper brakes to slow the front wheels; these are five kilogrammes lighter
than on the predecessor model.
The electronic stabilisation control (ESC), which can be switched off either partly or completely, complements the
car’s sporty handling. When driving through bends, torque vectoring takes effect. If required, the drive torque is
distributed from the inside front wheel to the outside front wheel (front-wheel drive) or, on quattro models, to the rear
wheels, too. Thanks to the difference in propulsive forces, the car turns very easily into the curve, which is helpful
for the driver. In this way, bends can be navigated with great precision and neutrally. This significantly boosts the
TT’s dynamism and stability. Sport mode supports particularly sporty driving, facilitating steering and control when
The way that all components interact and harmonise enhances agile handling and consequently the driving pleasure that
an Audi TT offers – just as you would expect of a sports car.
All versions of the new Audi TT Coupé come with a generous range of standard equipment. Alongside those features
already mentioned above, the MMI radio and the electromechanical parking brake deserve a special mention. The options
include – alongside the S sport seat with numerous leather and trim variants – the convenience key, hold assist,
high-beam assist, the LED interior lighting package, front seat heating, and the storage and luggage compartment
As regards infotainment, customers can choose from various options. The connectivity package boasts a touchpad, MMI
touch. At the top of the modular range is the MMI Navigation plus with its large flash memory, two card readers, DVD
drive, Bluetooth interface and voice control system. The T30 chip from market leader Nvidia’s Tegra 3 series, which is
used in the new generation of the modular infotainment platform, controls all navigation and multimedia functions in the
car and, together with the processor, presents all content in the Audi virtual cockpit.
The Audi connect system complements the MMI Navigation plus perfectly – it connects the new TT to the internet using
the fast LTE transmission standard. The integrated Wi-Fi hotspot means passengers can surf the internet and e-mail as
they please, while the driver can rely on the customised Audi connect services.
The infotainment package is rounded out by attractive components. The Audi Phone Box smoothly links a cell phone to
the car. Its centrepiece is a universal planar antenna which is integrated into the storage tray in the centre armrest.
Thanks to close-range coupling, the phone communicates with the flat planar antenna, which uses an amplifier to transmit
the signals to the car antenna.
The Bang & Olufsen Sound System features a 14-channel amplifier and 12 loudspeakers; the woofers in the doors
gleam in the dark thanks to an adjustable, discrete light conductor.
Powerful assistance systems make driving the new TT an even more pleasurable experience. As an option the car can be
equipped with Audi side assist, which uses rear-mounted radar sensors to help drivers change lane more safely;
camera-based traffic sign recognition; Audi active lane assist, which helps the driver if required by steadily correcting
steering or warning him or her if there is a danger of unintentionally drifting out of lane; the park assist system with
display of surroundings, which independently guides the car into suitable spaces; and the Audi pre sense basic safety
The all-new third-generation Audi TT will arrive in Australia in the first quarter of 2015.
All engines, features and equipment details in this story relate to the European market. Specifics details on the
Australian engine and model line-up, and also pricing, features and equipment will be confirmed closer to local