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BMW 3-Series price reduction

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12th April, 2011

With the local introduction of the new Mercedes-Benz C-Class drawing near, BMW Australia has announced sharpened pricing for its 3 Series model range, with reductions of up to 11% on some models.

Pricing changes apply to the 3 Series Sedan, Touring, Coupe and Convertible models with the BMW 325i receiving the biggest price reductions. The revised 325i pricing sees the model gaining BMW’s in-demand Exclusive Innovations package as standard.

On top of the already existing standard Exclusive package (including 17” light-alloy wheels, fine-wood trim and roof rails) on the Sedan, the 325i now gains Navigation System Professional, Voice Control, High-Beam Assist, Bi-Xenon Headlights including headlight washer system and electronically-foldable exterior mirrors with automatic anti-dazzle function – all as standard features.

The BMW 3 Series range is now in its fifth-generation.

In 2010 the BMW 3 Series accounted for 37% of total BMW sales in Australia.


Model

Current MLP*

New MLP* from 11/02/11

MLP* reduction $

MLP* reduction %

3 Series Sedan

325i Exclusive Innovations

$81,000*

$71,900*

-$9,100

-11%

325i M Sport Innovations

$85,800*

$76,700*

-$9,100

-11%

335i M Sport

$110,900*

$108,200*

-$2,700

-2%

M3

$145,000*

$141,700*

-$3,300

-2%

M3 Pure Edition

$135,000*

$131,700*

-$3,300

-2%

3 Series Touring

335i M Sport

$115,300*

$112,600*

-$2,700

-2%

3 Series Coupé

325i Innovations

$90,300*

$80,850*

-$9,450

-10%

325i M Sport

$90,800*

$86,050*

-$4,750

-5%

325i M Sport Innovations

$95,500*

$86,050*

-$9,450

-10%

335i M Sport

$116,700*

$113,750*

-$2,950

-3%

M3

$158,300*

$155,000*

-$3,300

-2%

M3  Pure Edition

$148,300*

$145,000*

-$3,300

-2%

3 Series Convertible

325i Innovations

$104,100*

$94,600*

-$9,500

-9%

325i M Sport

$105,900*

$101,100*

-$4,800

-5%

325i M Sport Innovations

$110,600*

$101,100*

-$9,500

-9%

335i M Sport

$129,900*

$126,900*

-$3,000

-2%

M3

$176,700*

$173,350*

-$3,350

-2%


NOTE: * Manufacturer's List Price (MLP) excludes dealer delivery fees and the numerous statutory charges (commonly known as on-road costs). Additionally, please note that all prices, fees and charges are subject to change without notice, as are the specifications.


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