Details about specific events will be announced later, but will include trails for 4-wheeling, vehicle displays, activities for all ages, food and musical entertainment and the opportunity for owners to talk about the ins and outs of their vehicles with Jeep engineers.

"Camp Jeep is one of the premier owner-loyalty events in America and the Blue Ridge Mountains are a beautiful backdrop for this hugely popular event," said John Plecha, Director – Jeep Marketing and Global Communications, Chrysler Group. "The last time Camp Jeep was held in Charlottesville in 2004, nearly 10,000 Jeep vehicle owners and their families attended, making it the best-attended Camp Jeep ever. The Jeep vehicle lineup has expanded since then. That, plus the lower registration fees and we could set a new attendance record this year."

Four Jeep vehicles had been introduced, but were not yet on sale, when Camp Jeep was held last year at Road America at Elkhart Lake, Wisconsin. New owners of the redesigned 2007 Jeep Wrangler 2-door, the all-new 2007 Wrangler Unlimited 4-door, the all-new 2007 Jeep Compass and the all-new 2007 Jeep Patriot will be driving those vehicles to Camp Jeep 2007 for the first time. They will be joined by owners driving other models in the Jeep family: the Jeep Liberty (known as Cherokee in Australia and other international markets), Jeep Grand Cherokee and Jeep Commander. As in previous Camp Jeep events, owners are also expected to arrive with such Jeep heritage vehicles as CJs, Cherokees and Wagoneers amongst others.