21st November, 2005
Mercedes-Benz made history again this month. Its 'Bionic Car'
completed the first lap of one of the tracks at its 'Mercedes-Benz World'
site at Brooklands – 98 years, 4 months and 28 days since Ethel Locke-King led a
procession of cars around at the opening launch party back on 17th June 1907.
Under a crisp blue autumn sky, DaimlerChrysler Development Engineer Ralph
Hettich, responsible for the Bionic Car project, became the first person to
complete the first official lap of the new Brooklands track.
Building work on the impressive 155-acre site continued unhindered as the car
completed its first lap of the 0.6 mile circuit loop in a time of 3m32s. Despite
the low average speed – due to the 10 mph speed limit in force while the site is
under construction - the significance of the first lap was not lost on those
present.
Pioneering spirit
"The Bionic Car perfectly embodies the enduring pioneering spirit of
Mercedes-Benz, so it was the ideal vehicle to complete the first lap today;"
said Peter O’Halloran, Mercedes-Benz World Director. "The Mercedes and Benz race
cars at the inaugural meeting in 1907 were at the cutting edge of technology for
their day, and this Bionic Car is no different. Its revolutionary design and
construction shows what the future of motoring could hold, which is why it was
chosen for the inaugural lap of our new track."
The new handling courses are still under construction, but already the
surface is smooth enough for a complete circuit. After laying the top layer of
smooth, grippy asphalt next (northenr) spring, the completed tracks (totalling 1.55 miles)
will give visitors a thrilling chance to experience how the Mercedes-Benz cars
react to different driving conditions, including ESP® tests on wet grip
circles.
The handling circuit’s tracks, adjacent 10-acre off-road course, and huge
Brand Centre building will be available to customers, families and to companies
which have hired the complex’s facilities. Mercedes-Benz World is already open
to bookings from the end of 2006.
Mercedes-Benz World will also function as a vehicle retailer for Maybach,
Mercedes-Benz and Smart models. New and used vehicle sales, service and repair,
and accessories will all be available alongside a display of every vehicle in
the Mercedes Car Group range.
Displays of the company’s most famous models past and present, interactive
displays and a low pressure ‘no hard sell’ atmosphere will all make
Mercedes-Benz World the perfect venue for a wide range of users of all
ages.
Future meets past
After completing the first laps of the new circuit, Mr Hettich demonstrated
the Bionic Car to families who were spending their day at the Brooklands Museum.
He drove along the famous old Members’ Banking, the enthusiastic crowd watching
as the car got to within feet of the top of the banked circuit.
It was an appropriate way to end an afternoon where Brooklands enjoyed a
glimpse of the future; a glimpse of a car that features leading edge
environmental and safety technology making history; a glimpse of the start of
the next chapter in the enduring story of Mercedes-Benz and Brooklands.
The plans for Mercedes-Benz World include:
- A flood compensation scheme that will help reduce the impact of flooding on
the Brooklands Museum and local homes.
- Developing a 60 acre Community Park plus riverside nature walks.
- Offering Wellington Way and part of Sopwith Drive for adoption as a public
highway and implementing a high quality local bus service.
- Mercedes-Benz World is to be housed in a carefully designed single building
and will include display galleries and a technology centre.
- The Gullwing restaurant will offer a five-star food and beverage
menu; there’s also the 1886 Café.
- A feature will be made of the long history of racing Mercedes at Brooklands
and the theatre, visitor, education and hospitality facilities will be used by
local businesses and schools.
- The new building is next to the Brooklands Museum and historic motor racing
circuit. The Centre will provide an opportunity for customers and visitors to
learn about the evolution of the present day range of cars and to experience at
first hand the many performance, safety, economic and environmental benefits of
owning a Mercedes-Benz passenger car.
- The centre will offer customers the ability to customise and collect their
new Mercedes-Benz and to test drive vehicles on the specially designed circuit.
- A proposed business development adjacent to the existing light industrial
area and a five star hotel.
- A new additional access road and parking for the Brooklands Museum.
- The site was granted detailed planning permission in March 2004, and work
began in July 2004.
The Bionic Car
Mercedes-Benz designers have taken their inspiration from nature and looked
at the body shapes of fish in order to understand how they swim efficiently.
The Bionic Car is the result.
Designed to mirror the streamlined features of the tropical boxfish, the
Bionic Car has been fused with the latest Mercedes-Benz diesel engine technology
to deliver world-first characteristics.
Its lightweight construction and superb aerodynamics mean that the car
consumes 20 per cent less fuel than regular production cars. Its drag
coefficient value of only 0.19 helps deliver fuel consumption of 4.3l/100km (65.7 mpg).
It has an SCR technology (Selective Catalytic Reduction) diesel engine, using
Adblue to reduce nitrogen oxide emissions by up to 80 per cent, exceeding
proposed Euro V emission standards expected in the UK in 2010.
Its revolutionary body shell is designed using the boxfish’s body for
inspiration. It is up to 40 per cent more rigid than other cars, yet its weight
is reduced by around one third. Strength and crash safety is unaffected.
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