12th December, 2005
Mitsubishi Motors Corporation today announced that it has received 10,000 orders
for the new Outlander in less than two months since its launch, in Japan, on 17th
October. Having brought in 5,000 orders in the first two weeks after its
launch, Outlander continues to sell strongly with orders representing
five months of the company's monthly sales target that calls for sales of 2,000
vehicles a month.
With more people visiting Mitsubishi Motors showrooms recently, the company
expects the launch of the new concept minicar 'i' early next year to add
further momentum to Outlander sales.
1. Number of showroom visitors since 17th October
- Approximately 280,000 groups. This figure exceeds
the 200,000 groups who visited Mitsubishi Motors showrooms in the first two
months after the Colt Plus was launched in October 2004.
2. Visitor characteristics
- 50%+ of visitors were owners of other brands of
car, a higher figure than with previous Mitsubishi brand new model launches.
- Many visitors saw Outlander in
newspapers and auto magazines, or on TV, websites, etc. and have good impression
from TV commercials.
3. Visitor evaluation of Outlander
- Visitors evaluate Outlander's
exhilarating performance and its audio amenities.
- Outlander features Mitsubishi's
brand-identifying sporty styling, manual transmission mode with paddle shifters,
a level of exhilarating performance not to be found in other SUV's, quiet engine
sound, and high fuel efficiency.
- Outlander also features a premium sound
system, developed jointly with Rockford Fosgate, that delivers a quality of
sound far superior to the average factory-fitted audio system.
- Outlander offers excellent value for
money overall for its function and equipment specifications.
4. Outlander order breakdown
(1) By grade and seating capacity
(2) By body color
|Cool silver metallic
|Medium purplish-gray mica
(3) By make of car currently owned
Eclipse Spyder to Debut at NAIAS
6th December, 2005
Mitsubishi Motors North America (MMNA) will push the limits again with the
debut of two more vehicles that thrill – the 2007 Eclipse Spyder and the Concept-CT MIEV
Team Repsol Mitsubishi Ralliart Bids
For Sixth Successive Dakar Rally Win
24th November, 2005
The Mitsubishi Motors factory team has entered four cars in the 2006 Dakar
Rally, as it bids to become the first team in history to win six successive Dakar rallies .....
Mitsubishi 380 Wins Best Large Car Award
23rd November, 2005
The newly released Mitsubishi 380 has added another prestigious award to its
growing trophy cabinet with the announcement yesterday that it has been awarded Australia's Best Cars "Best Large Car" .....
Repsol Team Takes Win in UAE Desert
17th November, 2005
Mitsubishi Motors Repsol Team driver Stéphane Peterhansel and co-driver
Jean-Paul Cottret clinched their third UAE Desert Challenge victory in four years .....
DaimlerChrsyler Selling Mitsubishi Shares
14th November, 2005
DaimlerChrysler AG has agreed to sell its remaining equity interest in
Mitsubishi Motors Corporation (MMC) .....
UK Requires 5% Renewable Fuel By 2010
13th November, 2005
The UK's Transport Secretary has announced new measures to make transport
fuels 'greener' by requiring 5% of all fuel sold on UK forecourts to come from a renewable source by 2010 .....
UK Crackdown On The Uninsured
11th November, 2005
In the UK, tough new enforcement action to crackdown on uninsured drivers has
been unveiled. From yesterday, police forces across the UK can use automatic number plate recognition cameras to spot
and ultimately seize and destroy cars being driven without insurance .....
Mitsubishi Upgrades Outlander & Pajero
11th November, 2005
Two of Mitsubishi’s popular models – Outlander and Pajero – have received
upgrades to enhance their popularity .....
Mitsubishi 380 ‘On Track’
7th November, 2005
Mitsubishi’s all-new 380 sedan is ‘on track’ after its release at Sydney's Motor
Show. Although it was only a couple of weeks since the car’s release 2,186 cars have been wholesaled in that time .....
Industry Gears up for End of Year Sales Push
6th November, 2005
Australian motor vehicle sales dropped slightly in October, interrupting a
run of record monthly results that have pushed the market to new heights this year .....
Mitsubishi 380 Most Secure Local Car
3rd November, 2005
Mitsubishi’s all-new large car, the 380, has been announced as the most
secure locally manufactured car by NRMA Insurance in its 2005 Car Theft Ratings just released .....
Scottish Sports Car Of The Year
24th October, 2005
The Association of Scottish Motoring Writers has voted the Mitsubishi Lancer
Evolution IX as Sports Car of the Year 2005 ..... more
Mitsubishi's Completely New Look for Motor Show
14th October, 2005
Mitsubishi Motors’ stand has a completely new look
for this year’s 2005 Australian International Motor Show, and it is not only due
to the newly released and exciting Mitsubishi 380
Mitsubishi Grandis Gets Luxury Treatment
12th October, 2005
Mitsubishi’s Grandis people-mover has had a luxury
make-over as part of a model upgrade, and now offers even better value for money in its new guise .....
Mitsubishi Announce 380 Pricing
10th October, 2005
MMAL has announced the pricing for its new 380 range, and to compliment
the stylish 380’s extensive range of features and industry leading 5/10 warranty, Mitsubishi is adding another
industry first to the 380 range – the provision of 5 years' roadside assistance as standard with all 380 models .....
Mitsubishi's All-New '380' Sedan Launched
29th September, 2005
Mitsubishi’s sporty and powerful, all-new large sedan – the front-wheel
drive Mitsubishi 380 – has been launched .....
Mitsubishi Repsol Team Completes Test
22nd September, 2005
The Mitsubishi Motors Repsol Team has returned from a gruelling two-week test
anddevelopment session in Morocco with new MPR12 versions of the Mitsubishi Pajero Evolution .....
Mitsubishi Maven For Indonesian
19th September, 2005
Mitsubishi Motors Corporation has announced that it launched the Maven, a
new multi-purpose vehicle, last week in Indonesia .....
Sale of Lonsdale
15th September, 2005
Mitsubishi Motors Australia Limited yesterday confirmed that it has reached an
agreement for the sale of the land and building of its former Lonsdale engine plant .....
Mitsubishi Releases Lancer Evolution Wagon
8th September, 2005
Mitsubishi Motors Corporation (MMC) yesterday announced that the
Lancer Evolution Wagon would go on sale at dealerships throughout Japan