Land Rover North America is presenting the first Range Rover Sport to appear at the annual Specialty Equipment Manufacturer’s Association (SEMA) show, in Las Vegas, USA. Celebrating a successful U.S. launch earlier this (northern) summer, Land Rover has unveiled a concept from the custom paint shop of Troy Lee Designs, a major supplier and designer of premium motorcycle, ATV, and bicycle competition apparel.

Inspired by the ‘colours’ of Las Vegas, the Range Rover Sport Supercharged is packed with details. Completed in Southern California at Faerber Productions, Land Rover’s long-time product development partner, the 10-stage painting process was conceived and executed by Troy Lee Designs.

Starting with three coats of black paint for the base colour, the process included over 250 hours – from base coat to hand painted design and finishing. This includes innovative design details throughout the vehicle – most impressively the application of 12 karat white gold leaf for the Range Rover lettering. Using colours ranging from Tru Blu Metallic to Candy Tangerine and Cherry Pearl, the end result delivers a one-of-a-kind production that immediately states ‘Vegas.’

“At this year’s SEMA show, Land Rover wanted to celebrate the success of the Range Rover Sport launch,” said Land Rover Brand Manager Greg Gilliland. “The driving concept was a Range Rover Sport for Las Vegas.”

The 2006 Range Rover Sport’s interior is complete with hand-painted Candy Apple Red trim, and a customised, ultra-premium 1000-watt harman/kardon® LOGIC7™ audio system.

“Land Rover wanted a vehicle uniquely designed for Las Vegas, so I got out the spray guns and went for it,” said Troy Lee, owner Troy Lee Designs.

Range Rover Sport

Range Rover Sport, available in a naturally aspirated or supercharged derivative features the latest in automotive technology, providing dynamic and sophisticated on-road capability while maintaining Land Rover’s supremely capable off-road credentials. A powerful supercharged 4.2-litre V8 engine delivers 390 bhp, and is complemented by a six-speed automatic transmission, four-corner independent height-adjustable air suspension and Land Rover’s Terrain Response™ system.

Troy Lee Designs is a major supplier of premium motorcycle, ATV, and bicycle competition apparel designed for the “World’s Fastest Racers”, as well as one of the most recognised custom helmet paint shop in America.

Faerber Productions International, LLC (FPi) is a production based automotive, consultative group that has been servicing the OEM Product Development, Concept, Pre-production, Product Placement and Specialty Vehicle builds over the past twenty years. FPi’s relationship with Land Rover began in 1989 working on special product programmes for the US market.

Over 50 years of experience has made Harman Kardon a world leader in high fidelity audio & video products for home, car and multimedia. All Range Rover Sport models have Harman Kardon Logic 7 audio systems fitted as standard.

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