Aston Martin Virage
28th February, 2011
Aston Martin introduces the new Virage - supremely elegant and
powerful, yet juxtaposed as an understated sports car. The marque can now provide customers with a class-leading
range, all with different 'characters', yet with the same unique Aston Martin soul and luxury. Beautiful, dynamic
and prestigious, the Virage combines outright sports car performance with luxury, comfort and refinement.
The front mid-mounted V12 engine's torque delivery provides outstanding performance, coupled with the car's
inherent agility and perfect weight distribution delivering the ideal balance between outright sports car
performance and trademark sporting luxury exemplified by modern Aston Martins.
Aston Martin CEO, Dr Ulrich Bez said: "100 years of automotive history has demonstrated that evolution
delivers the best solutions in time."
"So it is with Virage; it is the next level of evolution in our VH architecture strategy and it does
everything with the perfection that you would expect today. It is the perfect balance of opposites."
The Aston Martin Virage sits between the enduringly elegant DB9 and overtly sporting DBS, providing customers
with a car that remains luxurious and understated but delivers increased performance and crucially performance
that is always accessible for effortless driving.
Aston Martin's revered hand-built 6.0 litre V12 engine produces 365 kW (490 bhp/497 PS) and 570 nM (420 lb. ft)
of torque and through its carbon fibre prop shaft, is matched to a six-speed Touchtronic II automatic transmission
mounted on the transaxle contributing to perfect 50:50 weight balance.
The Virage's dynamics have been tuned to deliver an engaging yet more refined driving experience, where the
driver can extract the maximum performance from the car with greater ease. A newly developed Adaptive Damping
System (ADS) intelligently 'reads' the road to provide optimum road holding, adapting to different conditions. The
system now selects up to five different stiffness settings within normal mode, and a further five stiffer settings
within sport mode.
Aiding driver control, a 'Sport' button on the facia allows the driver to select a sharper throttle response and
faster gear changes while also holding the gears without automatically shifting up at the revolution limiter.
Virage will be delivered with Carbon Ceramic Matrix (CCM) brakes as standard - bucking the trend in this market -
offering progressive and tremendous stopping power. Powerful, resistant to fade and much lighter than conventional
cast-iron discs, the CCM braking system means that not only is the overall vehicle weight reduced, but the weight
saving at each wheel means that a better balance between ride comfort and handling can be struck. Lower rotational
mass also provides improved acceleration.
Virage capitalises on the technology from the DBS and unites it with the comfort and refinement found in the DB9
and Rapide. Aston Martin's own bonded aluminium 'VH' architecture that forms the backbone of the marque's sports
cars, takes inspiration from the aerospace industry where weight reduction is the ultimate goal. Strong yet light,
the inherent properties of modular aluminium lend themselves perfectly to an extremely rigid and versatile platform
which allows the production of a Virage coupe and Volante.
The Virage sits low and wide asserting the power which lies beneath; single bi-xenon headlamps follow the lines
of the car's flanks to give a more crisp and modern look from the front. A new aluminium metal front grille,
inspired by the
features five horizontal vanes which are chamfered providing an aerofoil profile. The new front bumper is pure and
relieves the car of any visual complexities, contributing to the overall simplicity of design. The front guards
distinguish the Virage from its stable mates housing a new modern interpretation of the Aston Martin iconic side
strake housing six LEDs elegantly forming the side repeater. Virage's side sills carry the simplicity of the front
bumper through to the rear diffuser which houses a body-coloured blade accentuating the width of the car.
As drivers and passengers open the signature swan wing doors, they are greeted by the aroma of seven hides of
the finest Bridge of Weir leather expertly hand stitched by craftsmen. Inspiration has been taken from luxury
leather goods to produce a pinstripe welt which flows down either side of the facia and along the seat and door,
drawing your eye through the car. Each Virage will have 70 man hours of expert craftsmanship lavished on the
interior alone to provide the famous sophisticated Aston Martin interior. In all, over 200 man hours will be spent
handcrafting the Virage at Aston Martin's global headquarters in Gaydon, Warwickshire, England as it becomes the
tenth major production car to be built there in the space of less than eight years.
Simplicity runs throughout the car with the new fully integrated Satellite Navigation system that has been developed
in conjunction with Garmin. The new system simplifies operation through the existing four-way joystick mounted on the
facia. A new 6.5 inch high resolution display uses the latest graphics and maps to visually and aurally guide the
driver to their destination.
Standard equipment includes heated seats (Sports seats only), cruise control, satellite navigation, Bluetooth
telephone preparation and the powerful 700W Aston Martin Premium Audio System with Dolby® Pro Logic II® and full
The Virage and Virage Volante are on sale now, available from Aston Martin's global dealership network spanning
132 dealerships in 41 countries. The new Virage will be displayed at the Geneva Motor Show (3rd-13th March, 2011) where
it will be joined by two further new cars; the
V8 Vantage S
and the new
city car, all of which will be brought to production in the UK by Aston Martin in 2011.