Ford Focus ST for 2012
19th September, 2010
- Exciting new next-generation Ford Focus gears up for Paris launch of full production-ready range
- Global reveal of new high-performance Focus ST for 2012 launch
The exciting new next-generation Ford Focus range is the star attraction in Ford Motor Company's
display at the 2010 Paris Motor Show next month.
For the first time, the complete global Ford Focus line-up of production-ready bodystyles will be
displayed together, providing customers with a full insight into this significant new model before
it goes on sale in Europe, North America and Australia in 2011.
Ford is also delivering on its promise to introduce a global performance version of the new Focus
with a world premiere for the exciting flagship of the range, the 'muscular' Focus ST. The dramatic
new ST will launch in early 2012.
First global product
The formal launch of the full production-ready Focus range in Paris is highly significant for
Ford, as it signals the introduction of the first truly global product developed under the Company’s
ONE Ford strategy.
The Focus is Ford's most significant car range globally. Developed at Ford's global centre of
excellence for Small and Medium Cars in Germany for sale in over 120 markets worldwide, the
next-generation model is the most important Focus yet and is produced from Ford Motor Company's new
global C segment platform with up to 80 per cent parts commonality around the world. This platform
will underpin at least ten vehicles globally and account for two million units of annual production
With the complete range of bodystyles on display in Paris – including the sporty five-door and
stylish wagon – show goers will have an exclusive opportunity to see and experience the car’s
individual design and class leading technology first hand.
New Focus, on sale from March/April 2011, promises to outsmart its competitors by offering more
affordable technologies and features than customers have ever experienced in this critical vehicle
segment. Next-generation Ford Focus also offers customers the highest standards of quality and
detailed craftsmanship, plus outstanding fuel economy, and will take the legendary Focus driving
dynamics to a new level.
Previewing the exciting new Focus ST
At the 2010 Geneva Motor Show, Ford Motor Company's group vice president for Global Product
Development, Derrick Kuzak, promised that an exciting new performance version of the next generation
Ford Focus was in development.
At Paris, Ford is delivering on that promise by revealing an early preview model of the exciting
next-generation Ford Focus ST. Targeted for launch in all global markets from early 2012, the
all-new Ford Focus ST will be Ford's first high-performance model developed under its global
Performance Vehicles strategy.
The new range-topping Focus – which features a unique 250PS version of the new 2.0-litre,
four-cylinder Ford EcoBoost engine – will be completely true to Ford's ST heritage, offering driving
enthusiasts an intoxicating cocktail of exhilarating performance and handling accompanied by an
Visitors to the Paris display also cannot fail to notice the show car’s highly distinctive sports
exterior, which is finished in "Tangerine Scream", a dramatic new body colour that reflects the new
ST’s exciting and energetic 'character'.