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Holden Drives Safety with Captiva 60th Anniversary Special Edition
3rd April, 2008 | ||||
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GM Holden continues its anniversary celebrations by introducing the Captiva 60th Anniversary Special Edition including a rear view camera, adding even greater safety and value to an already impressive list of standard features. GM Holden’s Director of Marketing, Philip Brook, said the special edition was a great way to celebrate the success of the recently introduced model. ”This Special Edition is a perfect example of Holden’s commitment to safety and value which will continue throughout this year. An already exceptional product has just got even better with the addition of a number of significant features including a rear view camera enhancing safety for both passengers and pedestrians,” said Mr Brook. Based on the Captiva LX with standard features such as AWD, Electronic Stability Programme (ESP®), curtain airbags and seven seats, the Captiva 60th Anniversary Special Edition includes the following features:
In its first full year of sales, Captiva was the third best selling model in the highly competitive Medium SUV segment in 2007. The introduction of a diesel variant in March last year proved popular with customers, accounting for more than half of Captiva sales in the last three months of the year. ESP® is a registered trademark of Daimler Chrysler AG # Recommended Retail Price – excludes dealer delivery and Government charges. Holden in 2008 The year 2008 is a diamond year for GM Holden which will be recognising a number of key anniversaries. These include: the 60th anniversary of Australia’s Own Car – the 48-215; the 50th anniversary of the founding of Holden Vehicle Operations at Elizabeth; 40 years since the introduction of Monaro; 30 years of the Commodore nameplate; and the General Motors centennial. | |||||
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