Next Car Pty Ltd 
Australia's Easy Reading New Car News Journal

Home | News | Road Tests

HSV launch the E3 range (copyright image)

HSV Club Sport R8 (copyright image)

HSV GTS (copyright image)

HSV Senator

Home > News > Holden > HSV

21st September, 2010

High performance car brand Holden Special Vehicles has launched its new E Series 3, featuring a host of Australian production car firsts, and interior upgrades to the HSV range.

Leading the highlight list are three brand new HSV technologies:

  • HSV’s new Enhanced Driver Interface (EDI) which streams vehicle performance data directly to the new touch screen display
  • Liquid Propane Injection (LPI) is the first system of its kind on an Australian production car, and is available as an option on all models, except for the ClubSport R8 Tourer
  • HSV’s new Side Blind Zone Alert (SBZA), will be available as an option on every model in the E3 range – and is standard on Grange

HSV’s Managing Director, Phil Harding, believes the new E3 range has reached a new level of sophistication and continues the company’s long history of innovation.

“Our E3 range is an example of HSV’s passion for innovation, and determination to bring world leading technology to vehicles,” he said.

“You only have to look at EDI, LPI, and SBZA to know HSV is passionate about creating and building great all-round performance cars. More and more of our customers are showing greater interest in new technology, and have expressed a desire for unique points of difference in their vehicles.”

“The combination of new technologies, stylish interior improvements, and a continued focus on all-round performance further strengthens HSV’s position as the ultimate in Australian-made performance cars.”


HSV has made a number of key styling improvements to the E3 range, most notably to the interior where the new touchscreen, which houses the radio, satellite navigation, reversing camera and EDI system, marks the biggest change.

The new screen moves higher in the centre console, resulting in a significant re-design.

A stainless steel machined nameplate sits just below the touchscreen in the centre console and is specific to each model in the E3 range.

A premium piano black trim surrounds the touchscreen, as well as the air-conditioning controls, the gear lever and switchgear located near the gear lever and on the steering wheel.

The surround of the instrument cluster behind the steering wheel has been re-designed to carry over the ‘shockwave’ design treatment found elsewhere on the car.

A new instrument binnacle encases the gauges atop the centre console, while new microsilver appliqués are splashed across the width of the dashboard and on the steering wheel spokes – the GTS features a race-inspired carbon fibre look.

A new premium leather colour, Turismo Rosso, is presented in a two-tone design, while contrast stitching (silver on Black Onyx, and black on Turismo Rosso and Light Urban) now adds to the presentation of HSV’s already impressive seats.

HSV’s Chief of Styling, Julian Quincey, believes the interior tweaks give the HSV range a more upmarket feel.

“The new interiors have a more premium and stylish look to them,” he said.

“The new touchscreen is obviously an upmarket feature, but it also looks great in the centre console.”

“The new materials such as the piano black trim, the stainless steel nameplate and the new appliqués all contribute to re-invigorate the cabin – they are simply higher quality materials.”

External changes were kept to a minimum, with a new rear spoiler (on ClubSport R8 and GTS) and bigger exhaust tips (on all models except for Maloo R8 and ClubSport R8 Tourer) refining the rear styling package.

The new rear spoiler features re-designed supports, which carry over the ‘shockwave’ styling theme found in the design of the exhaust tips.

The spoiler itself is smoother and slightly lower than previously, providing better rear visibility and less aerodynamic drag.

Four new colours round out the styling changes. They are Hazard Yellow, Alto Grey, Sizzle (a dark red colour) and Mirage Glow (a soft gold colour).


HSV’s focus on technology and innovation sees the introduction of three new and technologies to the HSV range – all of which are firsts for an Australian manufacturer.

The entire HSV range will feature the company’s new Enhanced Driver Interface (EDI) as a standard feature, while the two other technological advances being introduced, LPI and SBZA are available as optional equipment across the range (SBZA is standard on Grange).

In addition, every HSV now comes with standard features:

  • Reverse camera with rear park assist
  • Satellite navigation
  • Touchscreen radio with iPod connectivity

Despite the addition of new technology and equipment, HSV has kept price increases to a minimum.

The price of every HSV model has been increased by just $1,000* – except for Senator, which increases by a mere $560*.

The extra $1,000 is even better value on the new Grange as it not only receives the new E3 standard features, but receives an increase in power to 325 kW, a complete new exterior styling package and SBZA.

HSV’s General Manager of Sales, Darren Bowler, believes customers will appreciate the value being offered in the new E3 range.

“With EDI we are talking about Australian first technology,” he said.

“That leading edge, world class technology now comes as standard, along with a reversing camera, satellite navigation and touchscreen radio on every HSV in the range.”

“We take great pride in building Australia’s best all-round performance cars.”

Self-Catering Holiday
Accommodation in
Denmark, WA
..... more

HSV MY11 Manufacturer's List Price*:

ClubSport R8 $67,600* (manual) $69,600* (auto)
ClubSport R8 Tourer $68,600* (manual) $70,600* (auto)
Grange $88,900* (auto only)
GTS $82,900* (manual) $84,900* (auto)
Maloo R8 $64,600* (manual) $66,600* (auto)
20 years of Maloo R8 $67,600* (manual) $69,600* (auto)
Senator Signature $83,990* (both manual and auto)

With so much standard equipment, options are limited across the MY11 HSV range. They are:

LPI $5,990* (sedan models) $6,390* (Maloo)
SBZA $1,990*
Turismo Rosso leather $1,499*

NOTE: * Manufacturer's List Price (MLP) excludes dealer delivery fees and the various statutory charges (commonly known as on-road costs). Additionally, prices and on-road costs can vary without notice.


Hear Chris Goodsell
Talk Motoring On
Radio & Internet
..... more

More HSV News ..... here
More Holden News ..... here

Top of page

Next Car Pty Ltd 
Australia's Easy Reading New Car News Journal

About | Car Clubs | Home | News | Road Ramblings | Road Tests | Subscribe | Top Drive

©   2010   All rights reserved.   Next Car Pty. Ltd.