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Kia at SEMA (copyright image)

Kia Forte Koup Type R

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4th November, 2010

Arriving at the gateway to the 2010-2011 automotive show season, Kia Motors America (KMA) is ready to roll at this week's 2010 Specialty Equipment Market Association (SEMA) Show in Las Vegas (USA) with a diverse and attention-grabbing line-up of concept and production-intent vehicles to further showcase Kia’s eye-catching new generation of vehicles.

Additionally, following the success last year of its first road racing season in the U.S., including six top 10 finishes, KMA confirmed its plans to campaign the Kia Forte Koup (known as Kia Cerato KOUP in Australia) in the GRAND-AM Sports Car Challenge in 2011, and unveiled the performance-inspired Kia Koup Type R Concept, built by Kinetic Motorsports. Amid the activity and DJ-spun tunes at KMA’s SEMA Show display, show-goers also are privy to a sneak preview of two all-new Soul Special Edition concept vehicles developed with production intent, while KMA also has teamed with fashion and lifestyle magazine Antenna for the second consecutive year to make “The Duel,” two custom Sportage SUVs that demonstrate the playful and professional aspects of the vehicle with a closet full of style options.

“Customisation makes up the fabric of the SEMA Show and Kia’s design-led brand transformation has paved the way for us to showcase clever, design-inspired vehicles that are production capable,” said Michael Sprague, vice president of marketing & communications, KMA. “Two more limited edition Soul vehicle concepts will artfully express the personalisation options and fun available to consumers and tuners in the near future while our first year at the race track served as the inspiration for the exciting Koup Type R Concept.” (copyright image)

Kia Soul "White Tiger"

Soul White Tiger Concept

Building on the success and consumer interest in the four special edition Souls introduced over the past year, the Soul White Tiger Concept is a precursor to one of two all-new Soul special edition models planned for 2011. A combination of value, safety and technology with plentiful standard equipment, the 2011 Soul White Tiger takes design cues from this year’s Asian Lunar year animal – the Tiger – and dramatically combines an all-white exterior with one-of-a-kind tiger-themed graphics and a contrasting jet black leather interior.

Soul White Tiger Concept builds off of the Soul+ (plus) model with fog lamps, body coloured bumpers, sport spoiler, black guard vents, rear bumper cat claw appliqué, alloy fuel door and features white-finish 18-inch alloy wheels to complete its expressive look. On the inside, the Soul White Tiger will captivate its passengers with its push-button start, black leather seating surfaces and heated front seats. A leather-wrapped steering wheel/shift knob and sport-styled floor mats with contrasting stitching and illuminated scuff plates add to the Soul White Tiger’s 'personality'. The Soul White Tiger will be arriving in Kia's American showrooms in the coming weeks. (copyright image)

Kia Soul "Hamstar"

Soul Hamstar™ Concept

After the launch of their own “Hamstar™” apparel line, the music-loving 'hamsters' from Kia’s Soul advertising campaign are making their presence known at SEMA with a Molten Red Soul concept vehicle featuring custom Hamstar artwork and interior appointments.

The Hamstar Soul Concept stands out from the crowd with its custom red and black colour scheme, highlighted by a “star” graphic with the signature Hamstar script logo on the bonnet and off-black matt finish stripes on the urban passenger vehicle’s sides that are reminiscent of vintage warm-up pants.>

The exterior is dressed with black gloss and polished aluminium sport wheels for extra attitude and the all black interior includes red/black sport cloth seat materials with black chenille stars affixed to the back side of the front headrests. Special Hamstar sport floor mats and a rubberised Hamstar badge provide an additional surprise design element.

A true game-changer for the Kia brand, the Soul was the first vehicle launched under KMA’s ongoing design-led transformation and kicked off an aggressive new vehicle launch cycle for Kia, which continues through 2011. The 2010 Soul has earned a trophy case full of awards and accolades since its launch, including earning a 2009 and 2010 “Top Safety Pick” from the Insurance Institute for Highway Safety (IIHS).

Forte Koup Type R Concept

Inspired by the excitement and competition Kia experienced in its inaugural season of racing in the GRAND-AM CSports Car Challenge, and with an eye on future production vehicle applications, the Kia Forte Koup Type R Concept confidently showcases the performance possibilities Kia’s first two-door coupe provides. Developed by Kinetic Motorsports, who built and campaigns Kia’s Forte Koup race cars, the Type R features dramatically enhanced exterior panels that exaggerate the existing body lines, including the front guards, rocker panels and rear quarter panels. The Forte Koup Type R rolls on BBS RG 18-inch forged aluminium alloy wheels and racing-inspired tyres and suspension components. Inside, the Forte Koup Type R’s modified interior offers ergonomic improvements for the driver, while custom seat/door treatments and safety restraints reflect its sporty nature.

A short throw shift kit with Kinetic gear shift knob and carbon inlay complements the dampened composite fibre disc clutch to enhance the driving experience.

Kia Forte Hybrid Concept

Proving that a compact hybrid sedan can be anything but boring, the Kia Forte Hybrid Concept demonstrates styling options for those looking for an alternative to a mundane hybrid ride. Made by Kinetic Motorsports, the Hybrid Concept combines a 1.6-litre four-cylinder engine fueled by liquefied petroleum gas (propane) and lithium polymer battery with accentuated design characteristics, including body panel enhancements and a lowered stance, to provide a one-of-a-kind 'personality' for the environmentally-friendly sedan. The Kia Forte Hybrid Concept is accentuated by cast aluminium alloy wheels and low-rolling resistance tyres for improved fuel economy and reduced road noise. On the inside, interior panel treatments feature custom enhancements, while a 1200 watt Infinity®2 audio system will entertain passengers.

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“The Duel” Custom Kia Sportages by Antenna

Proving the 2011 Kia Sportage compact SUV can be both all business and all pleasure, KMA has again teamed with fashion and lifestyle magazine, Antenna, showcasing two custom Sportage concepts, made by Antenna, in “The Duel.”  One of the customised Sportages is aimed at the recreational enthusiast and the other toward the on-the-go professional with cool gadgets, technologies, features and materials to fully appeal to all sides of the everyday male.

The matt red “Play” Sportage concept presents the fun, active side of the everyday male with a vehicle perfectly designed to pursue his personal interests. With new 20-inch MRR HR4 wheels, a custom Yakima® roof rack outfitted with a red and black Cannondale® QuikFX Bike with unique bike pedals and seat, drivers are able to stay active even at a moment’s notice.  An iPod Touch® was moulded into the centre console for easy access to today’s latest news and music, while the cargo area was transformed into a tailgater’s dream with a custom-painted locker, motorised stainless steel barbeque grille and 22-inch LCD television.

For the tech-savvy professional on-the-go, the metallic blue “Work” Sportage concept is the perfect vehicle for business. With a full closet and dressing station fitted nicely within Sportage’s spacious cargo area, the professional male has the option of up to two suits, five shirts and five belts for any work situation.

Design-Led Transformation and Product Line

Kia Motors is in the midst of a dramatic, design-led transformation, which has been delivering dynamically styled vehicles in several important segments at exactly the right time, contributing to the brand’s continued gains in U.S. market share. Kia is poised to continue its momentum and will continue to build the brand through design innovation, quality, value, safety features and new technology such as the soon-to-come UVO powered by Microsoft® in-car hands-free entertainment system. The launches of the 2011 Sorento SUV, the first vehicle to be assembled at Kia’s first U.S.-based manufacturing facilities in West Point, Georgia, the dynamic 2011 Sportage compact SUV, sophisticated 2011 Optima mid-size sedan and versatile Forte 5-door hatchback further enhance the line-up.


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More Kia News ..... here
Specific Kia Cerato (Forte) News ..... here
Specific Kia Soul News ..... here

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