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Mitsubishi's Outstanding First Quarter Sales

 

 

13th April, 2007

Mitsubishi 380 SX

Mitsubishi Motors Australia Limited (MMAL) has reported outstanding first quarter results in Australia, with a total of 12,997 vehicles sold as at the 31st March, 2007. This represents a solid rise of 21.7% over the same period last year.

Reporting the sales success, MMAL's President and CEO, Robert McEniry, commented that the company was on track with its management plan and on target for growth during 2007.

"The focus at Mitsubishi over the past eighteen months has been centred on consolidating our sales performance and building for future growth, and I am pleased to report our market share has risen from 5.5% last year to 6.2% during March 2007," Mr McEniry said.

March was a stellar month for the company, with across-the-board increases in sales of 22.2%

During the month, many Mitsubishi products claimed their best ever sales results for the March period, including Lancer (both sedan and wagon), Triton 4x4, Triton 4x2 V6, Pajero and Colt.

And MMAL's year to date figures are just as impressive. In fact, every vehicle in Mitsubishi's product range recorded strong increases during the first quarter, as follows:

380 sedan

Up 4.7%

Colt

Up 92.6%

Express

Up 54%

Grandis

Up 60.2%

Lancer

Up 38.9%

Outlander

Up 78.9%

Pajero

Up 60.1%

Triton 4x4

Up 20.9%

The sole exception is the 2.4-litre ML Triton, which was absent from the line-up until its arrival in March 2007.

"The Australian automotive market is maintaining solid growth at the moment, and I am pleased to report that Mitsubishi's performance surpasses the market average. Our 21.7% increase year-to-date is two-and-a-half times the current market increase of 8.7% for the same period." Mr McEniry said.

"And we look forward to further growth in 2007. With the continued support of our dealers and staff, and the exciting new products we will release throughout the year - including the all-new Lancer - we are confident we can continue the "Mitsubishi Revolution."



Other Mitsubishi content: here.



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