There's a new Morgan coming
11th June, 2010
The Morgan Motor Company is about to introduce a new model
to its highly respected line-up, the Morgan Eva GT. It's a four seater coupe that takes its inspiration
from the British sports saloons of the early 1950’s. Among these were the Bristol 400 series and the
Frazer Nash BMW 328.
The Morgan Motor Company is amongst the last survivors of the British sports car industry. Of course,
the company is lucky enough to have 100 years of continuous success behind it and like Bristol and Frazer
Nash; Morgan has a history of successful collaborations with German suppliers. But Morgan also works with
a number of young engineering companies in the United Kingdom and with world class British university
The new challenge is to make cars that are more efficient than any we have seen so far. The Morgan
Motor Company is in a good position to respond to this challenge because the company is small and
flexible with a proven track record of fast development cycles. It currently manufactures one of the
most eco-friendly sports cars in the world, the Morgan Four Four Sport. Morgan achieves this result
with the use of the new Ford 1.6 Sigma engine coupled with a light chassis. Morgan currently has a
young well qualified technical team working towards a potential 5 engineering PHD’s, who will make full
use of research departments at the University of Oxford, Cranfield and Birmingham City to tap into a
technical knowledge network to make more efficient cars. This team is helping to develop a high torque
electric motor twice as powerful as others of the same weight and size and a powerful lithium phosphate
battery with a higher charge density to achieve the most efficient performance for weight so far.
The dynamic team at Morgan has made a commitment from 2010 that they will bring out a new model
every two years. The legendary sports car manufacturer will target new niches…..electric sports cars, a
fun weekend vehicle and the first of the new cars will be the Morgan EvaGT, a four seater Coupe aimed
at young families, with a bit of drama or automotive theatre as Morgan like to call it. This is a
revolution for a car company famous for making the same car for 50 years!
The Morgan Eva GT brief provisional specification
Chassis: The Morgan Eva GT makes full use of clever technologies that the Morgan Motor
Company has developed to manufacture a light weight car. Morgan was one of the first car companies to
see the advantage of a bonded aluminium chassis to give rigidity but also to save weight. The Eva GT
uses a further developed version of the bonded aluminium chassis of the Morgan Aero SuperSports, a
chassis that successfully competes in International GT3 Sports Car Racing. Compliant with European and
US safety approvals.
Bodywork: Morgan was the first car company in 1995 to see the benefit of superformed aluminium,
an aircraft technology, to manufacture smooth accurate body parts. Morgan Design have sculpted a new
shape for the Morgan Eva GT that focuses on natural materials and understands their unique technical
properties. Using computer technology in design and in manufacture to ensure accuracy, the parts are
then hand finished to make sure they feel as good as they look. A perfect “A” class surface, minimal
shut lines, hidden wipers, flush door handles and sharp creases deflect air over the surface of the
car. The new Morgan Eva GT represents a philosophy of light weight luxury that embraces authenticity,
sustainability and innovation achieving its final result through the process of skilled craftsmanship.
Technical Specification (subject to change): BMW 3 litre straight six mono twin turbo with
direct petrol injection 306 bhp and 400 nm torque.
- Euro 5 and 6 compliant at 200 gms Co2/km, US FMVSS, CARB and EPA approved.
- 7.06 litres/100 kms
- 6 speed sport automatic or 6 speed manual gearbox.
- Rear wheel drive with fully independent intelligent suspension
- Aluminium body panels with a laminated internal safety structure.
- Predicted weight of 1,250 kg
- Predicted 0-100km/h 4.5 seconds
- Predicted top speed 273 km/h
The first public view of the Morgan Eva GT will be at the 60th Pebble Beach Concours d’Elegance,
Carmel, California, USA on the 15th August 2010.
The first 100 cars of a limited run are planned to begin production mid-2012 and the “on-road” price
will be competitive for a car in an exclusive class.