Suzuki's tiny Alto arrives
Priced from $12,490 excluding dealer delivery and the
usual statutory charges, the new Suzuki Alto will 'play the right tune' for many buyers.
22nd July, 2009
Suzuki is leading the way in eco-friendly motoring by
pioneering a brand new vehicle segment to Australia with the eye-catching sub-light Alto.
The smallest member of Suzuki’s acclaimed range of world strategic models, the new Alto offers the
fuel economy of a hybrid for around one third of the price.
Combining European style, easy mobility and outstanding environmental performance in terms of fuel
efficiency and CO2 emissions, Suzuki Alto is set to redefine the local car market as the benchmark,
low-cost ‘eco’ car.
“At the heart of the concept is Suzuki’s belief that people should be able to choose economical,
eco-friendly motoring without sacrificing style, comfort, practicality, safety or performance,” says
Suzuki Australia General Manager Tony Devers.
“More importantly, Suzuki believes drivers should not have to pay a premium price for the package.
This is why we have made a conscious decision not to use costly technology such as a hybrid powertrain
in our new sub-light car.”
Devers said the new Suzuki Alto puts a quality, environmentally conscious car within reach of all
motorists for the first time.
“Alto offers consumers the right choice. It is the answer for people who want a quality, low-running
cost vehicle offering great performance, high levels of safety and outstanding fuel economy.”
“It meets the lifestyle needs of today's motorists and the pressing global need for environmental
“Suzuki is excited to be the first local car company to offer a genuine green (eco-friendly)
car, combining segment-leading safety of six airbags as standard, all for under $13,000.”
“Returning outstanding fuel economy figures of just 4.8 L/100 km and CO2 emissions of 113 grammes per
kilometre, the Alto is without doubt the most affordable eco-friendly car on the market.”
He added that that the eco credentials were only one element of the Suzuki Alto story.
“It is one of the most fun-to-drive cars available and a great example of Suzuki's ‘Way of Life!’
Suzuki has long been a pioneer in the automotive industry having introduced the world to light weight
four-wheel driving with the LJ10 in 1968. Twenty years on Suzuki did it again by engineering a new breed of
vehicle – the compact SUV – with the original Vitara.
Now, with the Alto, Suzuki breaks more new ground with the introduction of an affordable sub-light
Already a well-established segment in both Europe and Asia, the sub-light category’s place on the
Australian automotive streetscape is set to grow in importance as the price of petrol invariably rises and
consumers look to make their dollar go further.
Measuring 3,500 mm in length and powered by a spirited three cylinder 1.0-litre petrol engine, the
Alto’s package represents everything the company has come to learn as the small-car manufacturing
“The all new Alto reflects the unparalleled knowledge of small car know-how that has made Suzuki the
world leader in mini-vehicles and compact cars like the Swift,” said Devers.
“Suzuki is driven by a passion to offer customers eco-friendly cars at the most affordable
The Suzuki Alto GLX (shown above) features ESP and alloy
wheels as standard. Both the GL (base model) and GLX (higher spec) feature air conditioning and six
“With a recommended retail price of just $12,490, the Alto epitomises this philosophy as the most
affordable five door petrol model, with genuine green (eco-friendly) credentials, in
Manufactured in Suzuki’s award winning Manesar plant in India, the Alto was designed by Suzuki
engineers and tuned for production based on an extensive test drive programme around the world.
In developing the all-new Alto, Chief Programme Designer Tatsumi Fukunaga said the design team’s key
aim was to build a sporty, European-inspired model that offered great levels of comfort and convenience
within a sub-light car.
“Drawing on our knowledge of the mini-vehicle market, engineering staff travelled extensively to
leading design centres including Paris and Milan for styling cues. The end result is a fresh,
distinctive looking car ideally matched to modern tastes.”
The Alto is available in two specifications – GL and GLX. Both are packed with features that stay
true to the Suzuki promise of outstanding value for money.
Standard features on the GL include air conditioning, CD stereo system with MP3 auxiliary input,
remote central locking, ABS brakes, front power windows and six airbags, including head protecting side
The GLX specification adds alloy wheels, front fog lamps, a six-speaker sound system, tachometer and
ESP® stability control.
Available as a five door model for maximum convenience, the Alto is offered with a five-speed manual
gear box or an optional four-speed automatic.