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Think Electric Car Powers Up For Expansion To UK



23rd March, 2008

Think City

UK motorists will soon be able to place orders to buy the UK's first fully electric powered car later this year, when the new so-called TH!NK city electric vehicle (EV) goes on sale. However, as th!nk (a Norwegian trade name spelt in non-Norwegian) is difficult to pronounce in English, we will refer to it as 'Think', which is the manufacturer's name. We won't go into the reason why the company wants a ridiculous trade name for their product.

Revealed at the 2008 Geneva Motor Show earlier this month by Norwegian electric vehicle pioneers Think, a company with 17 years experience in EVs, the new Think City will be available for customer orders during the last quarter of this year.

Think City is a modern urban car. It is an emission free and 95 percent recyclable product. With an energy efficiency three times that of a traditional combustion engine car, it is a car that realistically meets the growing challenges of environmental protection and congestion and emissions legislation.

The two seater urban car has a top speed of approximately 100 kilometres per hour. It requires an overnight top-up of electricity and can travel for 124 miles in city driving on a fully charged battery. A full charge from a domestic electricity socket takes ten hours approximately.

Think City is designed to meet the safety requirements of both Europe and the US as a road car. The car is equipped with ABS brakes, airbags and three-point safety belts with pretensioners and it meets all European and US requirements.

“Unlike the lower-range, electric quadricycles that have had limited success in the UK, Think City is a real car which provides a realistic option for those motorists who want to drive a true zero emissions car,” said Richard Blundell, Managing Director of Think UK.

“Also, concern for the environment has been at the heart of the development of Think City. It’s not only environmentally sound to drive, but the car itself is designed to be recycled,” he added.

Engineers, developers, buyers and designers in the company have focused on utilising clean recyclable materials, non-polluting production processes. The dashboard can be completely recycled. The fabric, body, supports, air ducts, adhesives and fixings are designed using the same recyclable materials.

Think City’s body is made of recyclable ABS plastic, designed specifically for city driving. Not only is it ideal for motorists wanting to avoid visible scratches and irritating dents, the unpainted plastic bodywork also reduces both energy consumption and toxins, while also making the panels easier to recycle. The batteries are returned to the supplier at the end of their useable life.

Standard equipment on each Think City includes power steering, central locking, a 4 kW electric heater, and electric windows and mirrors. Optional equipment will include air conditioning, a pre-heat timer, electrically heated windscreen, full length sunroof, Radio CD with MP3, USB, Bluetooth, a navigation & multimedia system, alloy wheels, roof rack and 2 + 2 children seats (including 3-point seat belts).

Production started last (northern) autumn and the first batch of cars will be delivered to Norwegian customers this (northern) spring with orders for UK cars being taken in the last quarter of this year.

Think City

Company history

Think has been developing and producing urban mobility solutions since the early 1990s. Major investments made during the Ford ownership period contributed to an important infrastructural upgrade.

The first prototype predecessor to today’s modern Think City was developed in 1991. Drawing on 17 years of experience in electric vehicle development and production, Think is not a typical car industry start-up. Think City was put in production in 1999, supported by American car giant Ford.

Ford became a major shareholder and invested USD 150 million in Think during its four years as an owner. When Ford decided to leave the electric vehicle sector in 2003, Think was sold out of the car manufacturing group. Though struggling to survive, Think has always retained the basic infrastructure and acquired considerable competence from its American owners.

During recent years, a wave of environmentalist conscience and climate change awareness has ripened the market for alternative mobility solutions. In 2006, Norwegian investors bought Think and an experienced management team entered the scene. Both new and former staff members were added to the team and a new strategy was outlined for the company. Further share issues during 2007 have prepared Think to go into regular production of the 5th generation Think City.

“We are the car company of the 21st century. We develop zero emission vehicles and sustainable solutions and we are proud to be launching Think City in new markets in 2008 and 2009, something that shows that the demand for sustainable solutions and zero emission vehicles is greater than ever before,” says Jan-Olaf Willums, CEO of Think Global.

Other Alternative Fuel Sourced Vehicle news content: here.

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