Volkswagen sets roadmap for e-mobility
2010 Volkswagen Touareg Hybrid
2009 Volkswagen E-Up concept car
14th March, 2010
Volkswagen plans to expand its fleet of electric drive vehicles:
The use of hybrid technology in production vehicles is already being demonstrated in the new Touareg Hybrid,
which debuted at this yearís Geneva Motor Show. In 2011, a test fleet of 500 Golfs with electric drives will
follow. Starting in 2013, the high-volume Golf and Jetta models of the Volkswagen brand are expected to
participate in the hybrid and electric vehicle market.
Volkswagen plans to strategically bundle its competence in electric traction and extend it step-by-step. It
has now established a clear launch schedule for its E-traction products. Prof. Dr. Winterkorn, Chairman of the
Board of Management of Volkswagen AG explains: "Volkswagen will be taking E-mobility to mass production. In
2011, we are expanding our test fleet by adding 500 Golfs with electric drive. A hybrid version of the Jetta for
the US market follows in 2012. Starting in 2013, the E-UP goes into production. The goal is to become the market
leader in E-mobility by the year 2018. We want to attain an electric vehicle market share of three per cent
within our entire range of products." He went on to say: "We will take the hybrid out of its niche status
with our high-volume models. In the future, the heart of the brand will also beat with electricity."
Today, the electric car is already technically capable of short ranges of up to 150 kilometres. And so, the
Groupís various brands will be conducting field studies in key strategic markets of Europe, North America and
China in upcoming months. An important intermediate step here is Group-wide implementation of hybrid technology
in production vehicles. In Geneva, Volkswagen therefore showcased its technological competence in hybrid
development as it is already committed to the introduction of the new Touareg Hybrid.
"This technological competence will be advanced in Volkswagenís modular strategy of flexibly integrating
hybrid and E-drives over a wide variety of vehicle platforms in all of the Group brands", says Dr.
Karl-Thomas Neumann, Group Chief Officer for Electric Traction. "We will continue to systematically exploit
the potential of internal combustion engines with the goal of significantly reducing fuel consumption and
emissions. So over the mid-term, vehicles with electric drives and those with internal combustion engines will
The market launch schedule for purely electric cars is as ambitious as it is systematic: The E-UP will kick
off the programme in 2013; the E-Golf will then be introduced, just before another crucial event of the
Volkswagen Groupís E-strategy follows at the end of the year with the launch of the E-Jetta. In subsequent
years, a modular E-traction approach will systematically extend electrification to other model series.
Milestones of the planned VW Groupís hybrid offensive: the Jetta Hybrid will debut in August 2012, the Passat
Hybrid in August 2013 and two months later the Golf Hybrid.
These measures will make Volkswagen a leader in CO2-neutral mobility.